Trade Evidence: One search across every Canton Fair exhibitor, with the likely traders flagged

Trade Evidence is a search over all 36,524 exhibitor profiles and 200,204 product listings from the autumn 2026 Canton Fair, collected Oct 8 to 15.¹ You ask the way you would ask a sourcing agent, and it answers with how many exhibitors list the product, their minimum order quantities, any listed prices and the booth numbers. Every exhibitor it names links back to the fair profile the answer came from, so you can check each claim yourself. You can request access to Trade Evidence on its page.

We built it because a profile only tells you what an exhibitor says about itself. Of the 29,482 exhibitors that state a company type, 9,765 (33%) call themselves traders, and 560 that call themselves manufacturers or “industry and trade” have 贸易 (trade) or 进出口 (import and export) in their registered Chinese name.¹ Trade Evidence puts those signals next to each answer, before you spend a day walking to the wrong booths.

What does a Trade Evidence answer look like?

We asked it the question an Amazon seller would ask: “I sell bamboo cutting boards on Amazon. Which factories make them, and what’s the MOQ?” It found 26 self-described factories across the three phases that list bamboo cutting boards, with MOQs of 1,000 to 3,000 pieces and listed prices of $1.77 to $3.15 each, as in the screenshot above. Only 4 of the 61 matching listings show a price at all, so most prices still have to be asked for at the booth.¹

Under the answer, it flagged two of the self-described manufacturers whose Chinese legal name contains a trade word, and one that shares a website with another exhibitor, which usually means one group exhibiting under several names. The sources list names all 29 exhibitors behind the answer, with phase, booth and the matching product, and marks the company type as self-declared.

Follow-up questions narrow the same list instead of starting a new search. When we then asked “Which of those have FSC?”, it returned the two that list FSC: Jiangxi Fengzhao Science & Technology of Bamboo (booth 4.2J27-28) and Hangzhou Zhuangyi Furniture (10.2F33-34, 10.2G14), both at an MOQ of 3,000, and neither with a listed price.¹ FSC certification is optional for a US seller, though it lets you make FSC claims on the product.²

What does it check on each answer?

• Company type as declared. Each exhibitor is shown as a manufacturer, an “industry and trade” company or a trader, the way it filled in its profile.
• Trade words in the Chinese legal name. A self-described manufacturer with 贸易 or 进出口 in its registered name is flagged as a possible trader.
• Shared websites. Exhibitors that list the same website are flagged as likely one group under several names.
• Phases and booths. Every booth an exhibitor booked is listed, and one with booths in more than one phase is selling more than one industry’s goods, which is what trading companies do.
• Listed MOQs and prices. These come from the exhibitor’s own product listings and say so when a listing gives none.

What can’t it tell you?

The answers are only as good as the profiles. Company type, MOQs and prices are self-reported, and a listed price is where the negotiation starts.¹ A clean profile also doesn’t prove that an exhibitor makes your product, because a trader can register as a manufacturer and use a name without trade words. Only about half of the self-described traders (4,955 of 9,765) use either word in their legal name.¹

To confirm a factory, check its business license by its 18-character Unified Social Credit Code at gsxt.gov.cn, and ask production questions at the booth. Our Canton Fair guide has the full checklist. Standard Trade also checks US customs records to see whether a factory already ships your product to US buyers, which no exhibitor profile shows.

How do I get access?

Trade Evidence is invite-only while we test it. Request access with your work email on the Trade Evidence page, and we send a code to buyers who are going to the fair. Sign in with Google and enter the code once, and your saved answers stay with your account on any device.

Tell us what you need checked: info@standardtrade.ai.

Common questions

1. Does Trade Evidence cover all three phases of the Canton Fair?

   Yes. It searches every exhibitor in the autumn 2026 directory: at least 10,771 in Phase 1, 9,779 in Phase 2 and 11,062 in Phase 3, plus 7,394 with no phase on record when we collected the data.¹ See our Phase 1, Phase 2 and Phase 3 guides for dates and halls.

2. Where does the data come from?

   From the public exhibitor profiles and product listings on the fair’s Canton Fair 365 site, collected Oct 8 to 15, 2026.¹ Each exhibitor in an answer links to its profile there.

3. Can I ask follow-up questions?

   Yes. A follow-up such as “Which of those have FSC?” filters the exhibitors from your previous answer.

4. Is Trade Evidence a list of verified suppliers?

   No. It shows what each exhibitor declared and flags the signals that suggest a trader. Verifying a factory still takes a license check, a booth visit or a shipment record.